About us

According to the Urban Dictionary, Propology is the study of property but that’s only the tiniest part of what we’re about. Propology puts the pizzazz into your hunt for a new property and then holds your hand – if you want us to – through the whole process of creating your dream home and sustainable lifestyle. Whether you’re longing for a room with a view, eco-credentials or aspirations of living the ‘good life’, vegetable plot and all, we have the perfect homes and places to help turn your dreams into reality.


Propology’s Founder

Multi award-winning Propology is the creation of Cherylle Millard-Dawe who is living the lifestyle she always wanted after quitting the London rat race for her native North East, where she now lives in glorious rural Northumberland. With over 30 years of property experience under her belt, Cherylle chased her dream and established Propology in 2014 to help you do the same.

Although we like to think of ourselves as fuzzy and warm, Propology is grounded in Cherylle’s experience as a property specialist in the capital. Providing a discreet and exclusive service, Propology will help you locate the home you’re hankering after and build the world you want to live in.


Donna McCann

Donna describes herself as a ‘trainee Northumbrian’ although we think she is more than qualified! Following her marriage to a local Northumbrian, she relocated from Kent and has lived and worked in rural Northumberland for over 15 years. Donna has over 25 years experience in the property market and works alongside Cherylle, combining invaluable experience as well as helpful and insightful advice on settling into Northumberland.

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Recent articles

New Homes speak made easy

Buying a new home clearly differs from purchasing a resale property. So we thought we would give you the low down on some of the seemingly complicated terminology and make it easier to understand. By the end of this article

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The allure of living by the sea

With 30 beaches listed in Northumberland we really are very spoilt for choice in this beautiful area of England. The most popular beach in Northumberland is Bamburgh Castle beach and with what seems like an endless number of large sand

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